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Think About That - Click to view!In 2003 a new resident arrived at Rocketown and brought with him the soulful pop sound that the label so desperately needed. On his debut album, Think About That, George Rowe presents a bizarre mix of Michael Jackson and Michael W. Smith. His high vocals and piano talents illuminate his extraordinary songwriting, and his hybrid of musical styles set the New Jersey native apart from the rest of his label mates.

Brent Bourgeois, who worked with the likes of Margaret Becker and 4Him, thoughtfully produced Rowe's record. Although occasionally too synthesized, the album has the promise of quality live acoustic performances. This is particularly evident in the velvety groove of "Say the Word," the funky ode to forgiveness.

"Everlasting" was picked as Think About That's first radio single but is hardly representative of Rowe's style. The song is a Top 40 dream with almost sickeningly sweet sentiment. Although heart-warming, the simplicity of the lyrics borders on elementary ("Everlasting, You are my God / You were, and are, and always will be). It's the title track that reminds you why Smitty signed Rowe to Rocketown. "Think About That" has a certain Stevie Wonder quality to it, exhorting listeners to keep their minds on the good things in life. Based on Phil. 4:8, Rowe allows you to daydream with the lyrics: "There is nothing like the colors of the autumn leaves / Nothing like a sunset sky / And when I look at the stars in the heaven / I can't believe my eyes / There is nothing like the sweetness of a smile / Nothing like the embrace of a friend." It's hard not to smile hearing this song and even harder not to dance a little in your seat.

Other tracks shine as well. The funky baseline of "Swerve" is catchy and hooks you instantly. Rowe tickles the ivory in a jazzy ending to "We Exalt You." He does all the vocals on the upbeat "Hunger" and harmonizes in a way reminiscent of Take 6 circa 1991. "Broken" is effortlessly poignant as it displays the beauty of Rowe alone with a piano. His smooth voice matches perfectly with the gentle melody. Softly accompanied by a violin, he sings with a subtle yearning, "My pride has been bruised / I suppose that's good / My will to You I surrender / Now bring to light Yours."

Think About That has enough bright spots that lesser tracks such as "One Miracle More" and "My Prayer" fade into the tapestry. Altogether, it is simply a joy to listen to. Each track has something different to offer yet stays true to its overall flow. With this project Rowe successfully paints a self-portrait that shows his diversity and talent as a singer/songwriter. He should be proud of his debut effort, and so should you.
- Jennifer Jones
August 2004
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